Commerce – meanings
July 30, 2008
Advertising – the act or practice of calling public attention to one’s product, service, need, etc., esp. by paid announcements in newspapers and magazines, over radio or television, on billboards, etc.: to get more customers by advertising.
After sales service – The Implementation Step. As discussed in Part I, “The After-Sale Service Process,” customers have three distinctive stages of perspective during “Implementation of the Product/Service
Branding - in marketing, the use of logos, symbols, or product design to promote consumer awareness of goods and services
census - an official enumeration of the population, with details as to age, sex, occupation, etc.
competition - the act of competing; rivalry for supremacy, a prize, etc.: The competition between the two teams was bitter.
consumer markets - Consumer markets are the markets for products and services bought by individuals for their own or family use. Goods bought in consumer markets can be categorised in several ways
costs - the price paid to acquire, produce, accomplish, or maintain anything: the high cost of a good meal.
database - a comprehensive collection of related data organized for convenient access, generally in a computer.
Data collection - Data collection is a term used to describe a process of preparing and collecting data – for example as part of a process improvement or similar project
demographic factors - demographic factors is in the Economics, Politics, & Society and Statistics, Mathematics, & Analysis subjects
Direct marketing – Direct marketing is a sub-discipline and type of marketing
Target marketing - is a business term meaning the market segment to which a particular good or service is marketed.
Discounting - In finance and economics, discounting is the process of finding the present value of an amount of cash at some future date, and along with compounding cash forms the basis of time value of money calculations.
Distribution - Distribution (or placement) is one of the four aspects of marketing
Expectations -In the case of uncertainty, expectation is what is considered the most likely to happen. An expectation, which is a belief that is centred on the future, may or may not be realistic.
E-commerce - Ecommerce (or e-commerce) is the art and science of selling products and/or services over the Internet.
Geographic factors -
Global Brand – Unique design, sign, symbol, words, or a combination of these, employed in creating an image that identifies a product and differentiates it from its competitors. Over time, this image becomes associated with a level of credibility, quality, and satisfaction in the consumer’s mind (see positioning).
Globalisation - Worldwide movement toward economic, financial, trade, and communications integration. Globalization implies opening out beyond local and nationalistic perspectives to a broader outlook of an interconnected and inter-dependent world with free transfer of capital, goods, and services across national frontiers. However, it does not include unhindered movement of labor and, as suggested by some economists, may hurt smaller or fragile economies if applied indiscriminately.
Goods - Goods is in the Accounting & Auditing, Banking, Commerce & Finance, Economics, Politics, & Society and Industries, Manufacturing, & Technology subjects.
Logistic’s – the branch of military science and operations dealing with the procurement, supply, and maintenance of equipment, with the movement, evacuation, and hospitalization of personnel, with the provision of facilities and services, and with related matters.
Market Analysis - the process of determining factors, conditions, and characteristics of a market.
Market research - Providing a searchable database of market research reports, newsletters, competitive intelligence data, and company profiles. Covering variety of topics, markets, and countries.
Market Segementation - Targeting a segment of the market can be a powerful strategy. It’s the concentration of marketing effort to dominate a market niche.
Market Share - The proportion of industry sales of a good or service that is controlled by a company.
Marketing - the act of buying or selling in a market.
Mass Market - (of products) produced and distributed in large quantities and intended to appeal to the widest range of consumers.
Need’s - of necessity; necessarily (usually prec. or fol. by must): It must needs be so. It needs must be.
Niche Market - a specialized and profitable part of a commercial market; a narrowly targeted market
Outsourcing - the business practice of using current personnel or resources for new tasks or projects; cf. outsourcing.
Place - a particular portion of space, whether of definite or indefinite extent.
Position – condition with reference to place; location; situation.
Price – the sum or amount of money or its equivalent for which anything is bought, sold, or offered for sale.
Primary research - Primary Research Group publishes research reports, surveys and benchmarking studies for businesses, colleges, libraries, law firms, hospitals, museums and other institutions.
product differnation - In marketing, product differentiation (also known simply as “differentiation”) is the process of distinguishing the differences of a product or offering from others, to make it more attractive to a particular target market. This involves differentiating it from competitors’ products
Promotion - advancement in rank or position
Quality - an essential and distinguishing attribute of something or someone; “the quality of mercy is not strained”–Shakespeare.
Realtionship Marketing - is an approach that focuses on developing a series of transactions with consumers
Retall Market’s - Market for private customers and clients in small- and medium entreprises business. As opposed to the wholesale market
-
Retailer - Retailing consists of the sale of goods or merchandise from a fixed location, such as a department store or kiosk, or by post, in small or individual lots for direct consumption by the purchaser.
-
Sale - An exchange of goods, services, or other property for money.
-
Secondary research - Secondary research (also known as desk research) involves the summary, collation and/or synthesis of existing research rather than primary research, where data is collected from, for example, research subjects or experiments.
services - A service is the non-material equivalent of a good. A service provision is an economic activity that does not result in ownership, and this is what differentiates it from providing physical goods.
-
strategic alliance - A Strategic Alliance is a formal relationship formed between two or more parties to pursue a set of agreed upon goals or to meet a critical business need while remaining independent organizations.
Supply chain – A supply chain or logistics network is the system of organizations, people, technology, activities, information and resources involved in moving a product or service from supplier to customer. Supply chain activities transform natural resources, raw materials and components into a finished product that is delivered to the end customer. In sophisticated supply chain systems, used products may re-enter the supply chain at any point where residual value is recyclable. Supply chains link value chains
Retailer - Retailing consists of the sale of goods or merchandise from a fixed location, such as a department store or kiosk, or by post, in small or individual lots for direct consumption by the purchaser.
Sale - An exchange of goods, services, or other property for money.
Secondary research - Secondary research (also known as desk research) involves the summary, collation and/or synthesis of existing research rather than primary research, where data is collected from, for example, research subjects or experiments.services – A service is the non-material equivalent of a good. A service provision is an economic activity that does not result in ownership, and this is what differentiates it from providing physical goods.
strategic alliance - A Strategic Alliance is a formal relationship formed between two or more parties to pursue a set of agreed upon goals or to meet a critical business need while remaining independent organizations.supplier –
Supply chain – A supply chain or logistics network is the system of organizations, people, technology, activities, information and resources involved in moving a product or service from supplier to customer. Supply chain activities transform natural resources, raw materials and components into a finished product that is delivered to the end customer. In sophisticated supply chain systems, used products may re-enter the supply chain at any point where residual value is recyclable. Supply chains link value chains
value adding - Value added refers to the additional value of a commodity over the cost of commodities used to produce it from the previous stage of production.
Wants – Wants are goods or services that are not necessary but that we desire or wish for.
warranty – In commercial and consumer transactions, a warranty is an obligation that an article or service sold is as factually stated or legally implied by the seller, and that often provides for a specific remedy such as repair or replacement in the event the article or service fails to meet the warranty.
wholesaler – Wholesaling is the sale of goods or merchandise to retailers, to industrial, commercial, institutional, or other professional business users, or to other wholesalers and related subordinated services
A B S - Australian Bureau of Statistics.
IT - Information technology (IT), as defined by the Information Technology Association of America (ITAA), is “the study, design, development, implementation, support or management of computer-based information systems, particularly software applications and computer hardware
P O S - Point of sale or point of service (POS or PoS) can mean a retail shop, a checkout counter in a shop, or the location where a transaction occurs.
Posted by ikasoyi 
